Who is Aaron - What am I doing?
- aarondoesthat
- Sep 28
- 3 min read
If you haven't been following me for very long (or at all) you may wonder what it is exactly that I am doing, "I" being Aaron. My days of perpetually being online started long ago as the a member of the founding class of social media addicts; the millennials. To paraphrase it's been a decade of internet identity crisis, landing me squarely here.
Since my early college days, I've focused most of my time and content around my Instagram account, which started as a place for me to share my mindfulness and yoga practice, with lots of poses and ramblings about my state of mind as a dual resident of Provincetown, MA and New York City. Back then I was known as "Esotericcrybaby", a name that stemmed from feeling like a hopelessly misunderstood outlier in my community, and an unapolagetically emotional creature destined for waterworks on the streets of NYC. My egotistical hunger for personal identity back then has an embarrassingly sour aftertaste, but my record of those times is a reminder of how my sense of self has changed, and how I choose to share myself with an audience; you.

Once my crybaby days were done for (just kidding I still cry a lot) I disappeared for quite awhile, as one does when transitioning into an effervescent, radiant, beautiful butterfly (flips hair), only to return as "Kingofkomfort", a name that was intended to embody a newly found sense of comfort with myself, and a desire to share things that made me feel comfortable in my home, in my life, and in my skin. I started sharing books, shots of nature, some baking videos, my ceramics work, and a heavy handed peppering of my general home life. Unfortunately, it became abundantly clear that this was a niche that was too broad for the name, and the multitudes of "K's" in my name alluded to both a hate group and an extremely off putting family that I would never actually be able to keep up with. After the 2024 election, I decided the term "king" was also probably not something I wanted to be associated with, and so came another change.

In 2025 (now), at the time of this post, my online presence across all channels is the exact name of this blog, "Aarondoesthat". I'm still me. I still post my home life, my baking, my art, my fitness. I still cry sometimes, and I still share my mindful notes. I still do yoga on days I decide to be my own best caretaker. I'm still paralyzed by the idea of finding a niche and sticking to it, and that's what this is all about. It's been a long, confusing journey to establish a presence in an online world that tries to force creators into a niche, rather than showcasing the full spectrum of their interests. My online struggle to follow algorithmic laws turned into Aaron Does That - my ultimate response to the rule; I do that... yes that...all of that. Perhaps I don't do it very well, but perhaps that's part of the fun.

All that being said, I'm here because I want to connect with you. If I share a project or recipe I loved or developed, I hope you'll try it out too. If I share a product that makes me happy or brings me enough satisfaction to recommend, I hope you'll support me and consider giving it a try (yes, through my affiliate links that cost you nothing extra, but turn this blog into a way to help support myself). And if you like what you see here, I hope you'll let me know. As fun as it is to shout into the void, it's always nice when the sounds you hear in return are someone else's voice and not your own echo.
Was that long-winded or what? Anyway, now you know.
Lots of love,
Aaron (currently doing that)

Comments